Key selling points

Always remember this selling point

Samsung QLED TVs deliver 100% Color Volume, promising the most realistic, accurate and vibrant color in every scene. Only Samsung can offer 100% Color Volume, which competitleors prefer to hide. 2018.09.17
100% Color Volume Expression.
OLED TV, OLED TV

Whether you’re watching TV in the full light of day or the darkness of night,
Quantum Dot technology delivers 100% Color Volume. It ensures the most realistic,
accurate and vibrant color in every scene,
completely immersing you in the picture.

Why 100% Color Volume for QLED TV?

The bright light of Quantum Dots enables QLED TVs to express the color of objects accurately, with 100% Color Volume, in any scene across the dark to bright areas of the screen.
This exceptional Color Volume cannot be created by other types of TV, so you can enjoy the best ever picture quality with the most vivid colors.


Color volume 100%. Color reproduction everyone wants but not everyone gets.

Every TV aims to have a richer color volume, but for some this is inherently impossible. If you add even a little bit of white to black paint, there's no way to call it true black anymore. In the same way, the moment you mix white in with the primary RGB colors there's no way for pure colors to emerge.

In order to compensate for low brightness, Company X's WOLED adds a white sub-pixel, however in doing so it also causes color saturation to diminish. Ultimately the colors in HDR's bright scenes end up washing out with low color volume.

Color volume is extremely important in picture quality, where color expression is crucial. Because of this, QLED TV — able to boast of 100% color volume — has been recognized for its ideal color reproduction, while OLED TV carries fatal defects it prefers to hide.


Q Color Soft Skill How should I explain… Q Color?

You can experience the vivid liveliness of nature in very your home.

Driver

Not every TV set can precisely express the variety of brightness levels and colors: the QLED TV set is the first in the world that fully expresses various brightness levels and colors as they really are.